JetBlue has embarked over the past year on an AI and ML transformation. Databricks has been instrumental in this transformation due to the ability to integrate streaming pipelines, ML training using MLflow, ML API serving using ML registry and more in one cohesive platform. Using real-time streams of weather, aircraft sensors, FAA data feeds, JetBlue operations and more are used for the world’s first AI and ML operating system orchestrating a digital-twin, known as BlueSky for efficient and safe operations. JetBlue has over 10 ML products (multiple models each product) in production across multiple verticals including dynamic pricing, customer recommendation engines, supply chain optimization, customer sentiment NLP and several more.

The core JetBlue data science and analytics team consists of Operations Data Science, Commercial Data Science, AI and ML engineering and Business Intelligence. To facilitate the rapid growth and faster go-to-market strategy, the team has built an internal Data Catalog + AutoML + AutoDeploy wrapper called BlueML using Databricks features to empower data scientists including advanced analysts with the ability to train and deploy ML models in less than five lines of code.

Talk by: Derrick Olson and Rob Bajra

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