Dave Lucas has over 15 years of experience in building programs for data, analytics, and machine learning. He focuses on ensuring that data creates actual end value for humans, a challenge he refers to as “the last mile.” David joined us on the AI in Retail & Marketing Stage at the AI Applications Summit in April 2021. See what RE•WORK have lined up for the next few months & join us at an event! https://www.re-work.co/events
Video Description:
Retailers have a huge opportunity to turn prospects into repeat buyers and deepen existing connections based on the recent massive surge in e-commerce. Join this lively chat to see how leveraging the power of AI and ML can help retail brands predict the moments that matter most while providing powerful experiences their customers will rave about.
Video Chapters:
00:00 Customer experience, brand and Dave Lucas
01:12 Challenge, success and output
07:51 Analytic, analytics and blueprint
09:35 Abandonment, recovery and coupon
11:11 Standpoint, audience and goal
12:14 Learning model, communication and personalization
14:19 E commerce, solution and discussion
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